Primark’s Private Collection is a total Jo Malone dupe (and its only a fraction of the price)

Jo Malone fans are gushing over Primark’s Private Collection, recently launched last August 2017. Why? Bloggers and Beauty Editors, and fragrance aficionados everywhere says that the high street retailer’s new line of fragrances is a complete dupe for Jo Malone!

A Jo Malone fragrance will typically set you back GBP44 TO GBP88. But with prices starting from as little as GBP2, Primark’s Private Collection is 15 times less than the coveted Jo Malone scents.

The collection includes an exquisite line of hand creams, handwash, oil fragrance with reed diffusers, and room sprays. Almost identical, both scent and  visual marketing-wise, the range feature Pomegranate And Black Tea, Mandarin and Basil, Amber Noir and Rose Oud.

Read on to find out more about these Jo Malone-esque  fagrances that has people flocking to their nearest Primark.

Jo Malone | Primark

Image source Jo Malone and Primark

If you need more convincing, British Lifestyle Blogger and mum of two Steph of Priceless life of Mine reviewed Primark and Jo Malone scents side by side.  Read her thoughts on this awesome dupe find here!

Most of the collection are exclusive in-store and are not available for purchase online. Fortunately, our friendly team of Boxers from the UK are happy to ShopandBox these must-have Jo Malone dupes for you.

Check out the line up, featuring the ever popular Jo Malone dupes Mandarin and Basil, and Pomegranate and Black Tea, and two other favourites below!

Mandarin and Basil

Dupe for Jo Malone’s Lime, Basil & Mandarin

This line of Mandarin and Basil infused fragrances can only be described as refreshing and delicious. It embodies a cool breeze on a beautiful summer’s day. With touches of pine leaves and bergamot, this Primark collection has a striking resemblance to fan fave Jo Malone Lime, Basil & Mandarin. Stock up on these classic scents by adding them to your wishlist!

1. Mandarin and Basil Handwash, Primark, GBP4, +Add to Wishlist
2. Mandarin and Basil Hand Cream, Primark, GBP2, +Add to Wishlist
3. Mandarin and Basil Fragrance Oil Diffuser, Primark, GBP3, +Add to Wishlist
4. Mandarin and Basil Room Spray, Primark, GBP4, +Add to Wishlist

Pomegranate and Black Tea

Dupe for Jo Malone’s Pomegranate Noir

Primark Style Editor Louise Twyman says that Pomegranate and Black Tea is ‘equivalent of a daring red dress’. A dead ringer for Jo Malone’s Pomegranate Noir, this scent exudes sophistication, sensuality and a bit of spice! Snap up these babies before they sell out by adding them to your wishlist!

 

1. Pomegranate And Black Tea Handwash, Primark, GBP4, +Add to Wishlist
2. Pomegranate And Black Tea Hand Cream, Primark, GBP2, +Add to Wishlist
3. Pomegranate And Black Tea Oil Diffuser, Primark, GBP3, +Add to Wishlist
4. Pomegranate And Black Tea Room Spray, Primark, GBP4, +Add to Wishlist

Amber Noir

The badass of the bunch, Amber Noir comes in a sleek black bottle. Inspired by ‘the Moroccan sands at dusk’, it’s an oriental mix of jasmine, suede and tonka bean with bursts of spicy amber. Pamper your hands with their shea butter and vitamin E-enriched hand creams and hand wash by adding these to your wishlist!

1. Amber Noir Handwash, Primark, GBP4, +Add to Wishlist
2. Amber Noir  Hand Cream, Primark, GBP2, +Add to Wishlist
3. Amber Noir Oil Diffuser, Primark, GBP3, +Add to Wishlist
4. Amber Noir Room Spray, Primark, GBP4, +Add to Wishlist

Rose Oud

 

 

We love Rose Oud because of it’s classic floral undertones, topped with notes of lemon, mandarin and raspberry for a refreshing, fruity touch. Their reed diffusers and room sprays are perfect to add a radiant and opulent touch to any guest (or private) bathroom. Treat yourself and add these to your wishlist.

1. Rose Oud Handwash, Primark, GBP4, +Add to Wishlist
2. Rose Oud Hand Cream, Primark, GBP2, +Add to Wishlist
3. Rose Oud Oil Diffuser, Primark, GBP3, +Add to Wishlist
4. Rose Oud Room Spray, Primark, GBP4, +Add to Wishlist

 

Get started in less than 10 seconds here!