For all our fashion-savvy Shoppers out there, if you tire of your regular go-to fashion sites (think Zara and H&M), today’s edit offers a plethora of options for you to up your style game. Shopping for the latest trends doesn’t mean you have to burn a hole in your pocket. We’ve compiled 10 fashion sites below that are affordable as they are street-chic, no matter what aesthetic you’re leaning to.
Shop these steals:
No other fast fashion site has made it on Instagram quite like Fashion Nova. Known for its wide range of sizes and on-trend silhouettes, Fashion Nova is likely the brand your favourite Insta-influencer is repping on the regular. This American retailer made it on top of Google’s most searched fashion brands last year, and for good reason: it’s trendy, cheap, yet inclusive. This fashion site is definitely your go-to if you want a wardrobe as on-point as the Kardashian-Jenners.
Whether you’re looking for a prom dress or weekend-worthy frock, Lulus has got you covered. The online fashion apparel site is based in USA and is most well-known for its range of dresses made for a plethora of occasions—from wedding dresses (be it if you’re a guest or bridesmaid) to party-ready dazzling dresses. Essentials include coats, denim and accessories are also offered on the site.
Another Insta-worthy fashion site is UK-based PrettyLittleThing, with a legion of celebs sporting their threads, i.e. the likes of Khloe Kardashian and Ashley Graham. Sizes run the gamut from 0-12, plus the brand recently launched a petite clothing line made for women under 5’4″. From leopard printed dresses to acid wash jeans, PrettyLittleThing has it all no matter what aesthetic you’re going for.
Founded in downtown LA and made for the laidback, trendsetting girl, 2020Ave offers the latest trends (think overalls, oversized denim jackets etc) and timeless pieces that you’d want to rewear time and time again. The beauty is that nothing is more than $70—jackets range between $30 to $69, while you can score cami tanks for under $10 a pop.
UK-based Missguided is your one-stop shop for anything affordable, trendy but also equally as stylish. Catered for women from 16-35, Missguided offers clothing for all—including tall, petite, plus size, lingerie and nightwear ranges with plenty of varieties. Shop their recent collab with Playboy, and don’t miss out on hundreds of new styles available daily here.
Or splurge a little more:
What we love about San Francisco label Genuine People is the brand’s constant ability to merge new trends with an edge. Think elevated essentials that don’t scream OTT, be it chic coats or sleek trousers. Understatedly feminine, the site is made for anyone who loves a classic, languid silhouette or two without breaking the bank. Definitely check out their outerwear section that’s teemed with styles that come with a dash of Scandi-chic.
Founded in Shanghai and currently based in UK, Front Row Shop is a fashion site to venture to if you want to look runway-chic at a fraction of the price. Spot kitschy yet photo-worthy items such as turtleneck tops with gloves, false two-piece shirt dresses and printed quilted midi skirts that will guarantee you a fashion statement no matter the occasion. This one’s made for the quirky fashionista who’s all about the ‘gram.
If you’re feminine but don’t care much for trends or what’s on the runway these days, shop at NYC-based label Few Moda to upgrade your wardrobe. While the site never runs out of A-line dresses and the most comfortable of knits, we love that each piece comes with a unique edge—including quilted velvet vests, pleated printed dresses and occasion-ready one-shoulder dresses.
Girly girls who love the snazzy West Coast aesthetic—Minkpink is right up your alley. Shop for summer essentials—think anglaise tops, frilly shorts, and tie-back tees—to make a statement or two. Shop from the Australian site now for all the newest threads, you’ll never run out of options when it comes to updating your beach getaway wardrobe.
Sustainable fashion doesn’t have to come at a steep price point. Style Saint is proof of that, with all items ethically cut, sewn and even milled in Los Angeles. Made locally and sustainably in stateside, the clothes are essentials that you’d want to always go back to without thinking twice. We love their range of bralettes and silk slips/tanks—perfect for layering while keeping it chic.
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